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What Is An AI Avatar, and How Are They Changing Online Identity?

In a world where identity fraud and data privacy risks are increasingly prevalent, many people are turning to AI avatars instead of real-world photos to create anonymised profiles and pages or avoid sharing images of themselves.

AI avatars are digitally created images to portray a person’s likeness. Using AI profile pictures for privacy is popular among people with private online social media pages. They are also used across themed or meme channels by content creators whose brand, image or profile is linked to a style or topic rather than to them as an individual.

The advantages of using a free avatar AI generator tool include the ability to protect your identity, create an avatar that looks like a stylised version of yourself, or embrace a pseudonym or alternative character that represents your online presence.


Why Are AI Avatars Everywhere Online?

Recent trends in which social media users create images of themselves that mimic their features but represent them as a viking, mermaid, fairy, or other mythical creature have dominated feeds. This is just one of the countless ways AI avatar creators have become so visible.

There are several reasons people opt to create an AI avatar, as they can develop an image of a unique digital persona or one that looks similar to their real characteristics but with the option to tweak features, hair colour, proportions, and even their age. 

Part of the interest in free AI profile generators is that they are fun–anybody can generate an exciting, unusual, or unique image of themselves without needing professional equipment, technical ability, or a professional photographer. AI generators can work with selfies and other uploaded photos, using your prompts, specifications, and edits to produce an image that matches your requirements and portrays how you would like to be seen online.


What Impact Do AI Avatars Have on Identity Protection?

Modern, advanced smartphones and other devices use biometrics as an added layer of security. While the vast majority can easily differentiate between a live image and a digital graphic, there are concerns that the large volumes of profile pictures published across the web mean that cyber criminals and hackers may begin to develop new ways of bypassing security controls when they know what a person looks like. There are also worries about ‘deep fakes’ and how publishing a picture of yourself, a family member, or a child could expose them to harm.

Statistics published by the Australian Competition and Consumer Commission in 2023 found that more than 16,000 people reported incidents of identity theft, with 6% of the reported crimes leading to financial losses amounting to over $10 million. An AI avatar is seen as one potential solution in which people can access applications, games, and social media platforms without sharing personal details and without the possibility that their image could be used without their permission.


AI-Generated Avatars for Businesses

Although we might think of avatars as a resource for social media and account profiles, they are also excellent graphic assets for businesses. Companies use AI avatars to augment online customer service functions or to give chatbots a more engaging face and personality.

In the beauty and cosmetic sectors, the versatility of AI avatars allows brands to introduce new tools, where customers can 'try on' clothes, see what they'd look like with a different hair colour, or experiment with makeup products before they buy.


Using an AI Avatar Generator for Safeguarding

Some internet users prioritise privacy and are concerned that sharing photos of themselves could expose them to cybercrime, identity theft, fraud or other risks. Particularly in online gaming and digital applications used by children, awareness of identity risks also means parents may need to ensure younger users never share images of themselves online in a format accessible to people they do not know.

Other applications mean that people who do not wish to publicise their image for safety reasons are under no pressure to do so and can participate in online communities, forums, and chat groups without any potential exposure. However, most AI avatar profiles you see are purely a form of creativity, self-expression, and entertainment–you can design an avatar that feels lifelike and genuine and is as close to your real image as you’d like it to be!

Create jaw-dropping art in seconds with AI

This is the most fun I've had on the internet in a long long time

u/DocJawbone on Reddit

Fun Fast Free